Day 1 — Monday, October 5
David Altig
Executive Vice President & Chief Economic Advisor • Federal Reserve Bank of Atlanta
Reading the Economy: What Business Leaders Need to Know Right Now

The U.S. economy is sending mixed signals — and how you read those signals will shape the decisions you make in the next 12 to 24 months. David Altig brings a perspective few business leaders ever get direct access to: the view from inside the Federal Reserve. As Chief Economic Advisor to the Federal Reserve Bank of Atlanta, Altig translates the complex machinery of monetary policy into what it actually means for inflation, interest rates, labor markets, and business conditions on the ground. This session cuts through the noise to give owners and executives a clearer picture of where the economy is headed — and what they should be watching.
Jeff Jirak
Global Business Unit Director, Powder Coatings & President, North America • AkzoNobel
The View From the Top: What Global Market Forces Mean for Your Business Right Now

Few people in the powder coating industry see the global market from the vantage point that Jeff Jirak does. As Global Business Unit Director for Powder Coatings and President of North America at AkzoNobel, he operates where macro forces hit the supply chain first — before they show up in your input costs, your customer’s order patterns, or your competitive landscape. In this session, Jirak shares what he’s watching: the cascade effect of geopolitical disruption through the supply chain, consolidation pressure on both suppliers and custom coaters, and the discipline required to make good business decisions when the signals are uncertain. For owners and operators navigating a market that feels increasingly unpredictable, this is the kind of perspective money can’t buy elsewhere.
John Schuepbach
Managing Director • Phoenix Solutions Group International
Consolidation is Coming: M&A Trends in Metal Fabrication and What They Mean for Custom Coaters

John Schuepbach has spent more than a decade at the center of the mergers and acquisitions market in steel and metal fabrication — a sector that runs closely parallel to custom coating and job shop operations. What he’s watching in fabrication today tends to show up in powder coating tomorrow. In this session, Schuepbach maps the consolidation trends reshaping fabrication and draws the direct lines to what custom coaters and job shops should be thinking about: who’s buying, who’s selling, what multiples look like, and what business characteristics attract or repel acquirers. Whether you’re building to sell, building to buy, or just trying to stay independent — this session gives you a sharper read on the market.
Eric Schultz
7 Stages of Growth
Skip the Trial-and-Error: Focus on the Right Things, At the Right Time

Growing pains aren’t random. They’re predictable. Based on research across 650+ companies, Eric Schultz breaks down the 7 Stages of Growth — a framework that shows exactly what problems hit as you add people, and what you need to fix before they blindside you. Stop throwing time and money at the wrong solution. Walk out knowing exactly what stage your business is in, what’s coming next, and what to do about it right now.
A.J. Baime
New York Times Bestselling Author • The Arsenal of Democracy • The Accidental President
WAR ON THE HOMEFRONT: AMERICAN MANUFACTURING IN WWII

When the United States entered World War II, the military needed weapons — specifically, airplanes — and it needed them fast. President Roosevelt turned to American manufacturers, including the Ford Motor Company, which made an audacious promise: a bomber an hour. What followed was one of the most remarkable feats of industrial mobilization in history. New York Times bestselling author A.J. Baime brings this story to life in vivid, cinematic detail — a fitting reminder, as we gather steps from the National World War II Museum, of what American manufacturers are capable of when the stakes are highest. More than history, this session is a reflection on resilience, ingenuity, and the enduring power of people who build things.
Panel Session
The View From Here: A Conversation With Day 1 Speakers
The formal presentations are done — now the real conversation begins. This moderated panel brings Day 1 speakers back to the stage for an open exchange with the audience. What did you hear that challenged your assumptions? What questions didn’t get answered? What does all of it mean for the decisions you’re actually facing? The panel format is designed to connect the morning’s big-picture themes — economic outlook, industrial mobilization, M&A pressure — to the specific conditions of running a powder coating business right now. Bring your questions. This is the session that makes the rest of the day actionable.
Featuring Day 1 speakers — moderated Q&A format